Paul Smith Puts His Stamp on the MINI Cooper

The iconic British hatchback gets a dose of designer flair as Paul Smith lends his distinctive style to the MINI Cooper. This isn’t just a special edition; it’s a carefully curated blend of classic automotive charm and the celebrated designer’s unique aesthetic.

In the automotive world, certain collaborations rise above the ordinary to become genuine style statements. This new MINI Cooper, dressed by the legendary Paul Smith, is precisely that. More than just a special series, it’s a bold reinterpretation of a motoring icon, where automotive engineering meets the offbeat elegance of a British creator. This is an edition that’s sure to turn heads.

Paul Smith Puts His Stamp on the MINI Cooper

A Collaboration Meticulously Crafted

What defines both MINI and Paul Smith is their shared ability to reimagine classics with an unexpected twist. The MINI Paul Smith Edition embodies this philosophy perfectly. The designer has drawn from his creative DNA to translate his signature stylistic elements onto the Cooper’s bodywork and interior. The result? An instantly recognisable car that plays with contrasts and subtle details, much like the couturier’s own creations. This edition is available across the MINI Cooper 3-door (electric and petrol), 5-door, and Convertible models, underscoring its ambition to appeal to a broad audience of enthusiasts.

Three Exclusive Colours for an Assertive Look

The choice of exterior colours marks the first act in this reinterpretation. MINI offers three exclusive shades, two of which are entirely new. The ‘Statement Grey’ offers a strikingly modern take on the grey hue of the 1959 Mini Austin Seven, presenting a clean grey with a subtle blue undertone. The ‘Inspired White’ pays homage to the Mini’s classic beige, but in a decidedly contemporary tone. Finally, the ‘Midnight Black Metallic’ brings a touch of timeless elegance, revisiting a colour already present in MINI’s current palette. These three options allow each buyer to find a personality that suits them, while affirming the unique character of this special edition.

Green Accents for a British Signature

Contrasts are central to the design of this MINI Paul Smith Edition. The bodywork, roof, and styling elements all play the differentiation card. The mirror caps, grille surrounds, and wheel covers all sport a bold ‘Nottingham Green’. This chromatic choice is a direct nod to Paul Smith’s hometown, adding a discreet yet essential signature. For the hardtop models, two specific roof finishes are offered: the bold ‘Nottingham Green’, or a more subdued black, enhanced with matte and gloss stripes in the same tone. These details confirm the intention to create a visually striking edition, without resorting to excess.

An Interior That Tells a Story

Inside, the MINI Paul Smith spirit truly comes alive. British minimalism meets boundless creativity. The ‘Nightshade Blue’ synthetic leather/fabric upholstery is paired with black knitted surfaces, subtly flecked with tone-on-tone stripes. The effect is subtle, elegant, and immediately identifiable. But the real magic lies in the details: a ‘Hello’ light projection welcomes occupants upon opening the door, while the inscription ‘Every day is a new beginning’ adorns the door sill, inviting positivity. The sports steering wheel incorporates a textile element featuring the famous stripe, and on the floor mat, a hand-drawn ‘rabbit’ motif by Paul Smith adds a touch of typically British humour. It’s in these elements that the designer’s soul is found, transforming every journey into a unique experience.

Highlights of the MINI Paul Smith Edition

Available on the MINI Cooper 3-door (electric and petrol), 5-door, and Convertible.
Three exclusive body colours: Statement Grey, Inspired White, or Midnight Black Metallic.
Roof options: Nottingham Green with signature stripe on the driver’s side, or Jet Black with tone-on-tone stripes.
Nottingham Green accents on the mirrors, grille, and wheel covers.
Distinctive details: ‘Hello’ light projection, ‘rabbit’ motif on the floor mat, ‘Every day is a new beginning’ inscription on the door sill.
Three exclusive Paul Smith wallpapers for the circular display in ‘Personal’ mode.